Safelite AutoGlass introduces technician profile e-mail

November 3, 2008
AUTO

Safelite AutoGlass recently unveiled its technician profile e-mail, a tool created to provide an additional level of comfort and safety for its more than 3.2 million customers nationwide, according to a Nov. 3 company release.

Once a customer has scheduled an appointment with Safelite and provides his or her e-mail address, the customer receives an e-mail containing the name, brief bio and photo of the technician who will perform the service. The e-mail also provides a quote for the service requested, along with the estimated time of service and location.

"We wanted to provide our customers with information about the certified technician that would visit their homes or offices, providing peace of mind that the technician performing highly technical work on their valued possessions is both capable and trustworthy," said Jennifer Kielmeyer, web and emerging technologies, strategic marketing manager, Belron US, parent company of Safelite, in the release.

Customers receive the technician profile e-mail whether they schedule service online or over the phone, providing they give their e-mail address. Implementation of this service began in May and nearly 1,000 e-mails have been distributed to consumers since then.

A recent survey conducted by Safelite found that 80 percent of respondents liked the e-mail they received and 85 percent said they felt more comfortable with the technician coming to their home once they had received the e-mail, according to the release.

"I appreciated the photo of the technician so that I knew the person who was taking my car key was the proper person to have it," said a Safelite customer, in the release.

Eighty-eight percent of respondents felt the job would be done properly and professionally after receiving the e-mail, and many respondents commented they liked seeing the photo of their technician before he or she arrived at their home.

The technician profile e-mail will be rolled out to all Safelite customers in 2009.