Tuesday, January 23, 2018

Do you have a “Can Do” company or a “Can’t Be Done” company? That simple change in phraseology can make or break your entire company. It can set you apart from the competition either way.

It all comes down to mindset. What is the mindset you as leaders of your organization convey to the rest of the team? What does the rest of the team echo? Enforce an absolute ban on the use of “can’t.” Transform “can’t” into “can do.”

A “can do” attitude says, “I know there must be a way, and we will figure it out.” You add value to your customer relationships by going the extra mile and working to make things happen. Your customers will respect and appreciate you just for trying. If you become transparent and ask for their participation and involvement to help solve the issue, an even deeper bond will form, and this will carry over into every aspect of your relationship.

Change your mindset, change your company. Stand out from the crowd and adopt a “can do” attitude. Accept the challenge, and transform your organization.  

Chad Simkins is director of sales and marketing, new ventures at Guardian Glass, He can be reached at

The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.

Monday, January 22, 2018

2018 is now rolling along and we’ve flown right by the midway point of January, so I better get my trends/predictions out for the year. They are…

  1. Trucking 
    Trucking at all levels will be an even bigger challenge. Getting truckloads has been difficult for the last several years because of the lack of equipment, drivers and companies. That will continue. But now at the fabricator and glazier level, there are Department of Transportation rules in effect that could disrupt the way things are usually done. New restrictions on hours and more accurate logging is already changing the way the logistic world plays out and the trickle-down effect will be delay of materials and less flexibility on jobsite deliveries.

  2. Big and sophisticated
    Big and sophisticated are achievable. In the past, the specs would call for materials that were either too large for most fabricators or too difficult to be cost effective. Those days are over. Suppliers have adapted. Now glaziers and glass shops are realizing they can get virtually whatever they want glass wise.

  3. Security glass
    Security glass goes wild. Dang it I am putting this on here until it happens. 2018 will be the year.

  4. Private equity
    Private equity in and out. 2017 saw a few new private equity players invest in the glass industry. I am betting that 2018 will see an existing one leave, most likely selling to another PE firm or a company from overseas.

  5. Association merger
    The merger of NGA and GANA will go through and be great in the end. Yes, I am a proponent of the merger. I heard from a dear friend this week that he was not and his reasons why. There is a fear that there’s still a lot to be known on how this deal will look in the end, but I am extremely confident, knowing the players on both sides the way I do, that it is going to come out fine. I love that there is a dialogue and that needs to continue for the good of our industry and the success of a combined entity that features one unified voice.


  • If you are coming to GANA BEC (you really should), then get your hotel reservations done asap. That week in Vegas has some other action happening and the room rates GANA secured are excellent (trust me I studied it). Deadline is Feb. 1, so book it now while you are thinking about it. Learn more and register here.

  • For my fellow road warriors, we need to get legislation passed for at least one outlet on the night table next to your hotel room bed. This week I had a hotel where the only outlet near the bed was behind it and low to the floor. It was not fun trying to plug the phone in. Yes, I am spoiled, but no way I am alone in wanting this!

  • From the times change file, I watched Saturday Night Fever for the first time in probably 30 years. Wow, talk about a movie that could never be done in these times. Amazingly politically incorrect (I’m not PC, but this was off the charts), and in many cases disturbing and vile. I had only remembered the great Bee Gees music. The re-watch was painful.

  • Last this week, a call for thoughts and prayers for George Sultage of Vitro. George posted word on Linkedin about a pretty serious health crisis he is having and, quite frankly, can use all of the positivity we can muster. George is a great guy, respected and popular with all he interacts with. Hang in there George; we as an industry are behind you!

Read on for links and video of the week…

The author is founder of Sole Source Consultants, a consulting firm for the building products industry that specializes in marketing, branding, communication strategy and overall reputation management, as well as website and social media, and codes and specifications.

E-mail him at The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.

Tuesday, January 16, 2018

Being featured in Glass Magazine allows industry companies to connect with customers, introduce new products and recent projects, share company news and recognize the achievements of employees. Highlighting a company’s work and its workers in the magazine can foster pride and ownership among employees, while demonstrating achievements to customers.

As we enter a new year at Glass Magazine, I wanted to take some time to remind readers of the various editorial opportunities available to industry companies. Whether it’s a product introduction, a personnel announcement, breaking news or an innovative project completion, Glass Magazine wants to know what’s happening at your company.

Below are top editorial opportunities, with links on how to submit. For additional coverage opportunities, feel free to write me directly at the email below. We look forward to working with you in 2018. (Note: For readers interested in learning about advertising opportunities, click here.)

New products

Glass Magazine runs an Industry Products section in every issue that features descriptions and photos of new product offerings. Companies submit a press release announcing a single, new product introduction.

People news

Glass Magazine runs updates about new hires and promotions as news at, in the e-glass weekly e-newsletter and in every issue of the magazine.

Innovative projects

Glass Magazine spotlights innovative glass projects in its weekly Great Glazing project features, which run in the e-glass weekly newsletter and on The Great Glazing project features will also be considered for publication in the magazine.

Great ideas

Companies from all parts of the glass and glazing industry have implemented innovative, out-of-the-box ideas to improve business from the ground up. The Glass Magazine article series Here’s an Idea… showcases these sometimes small behind-the-scenes ideas that can make a big impact on a company’s bottom line.

Top lists

Glass Magazine recognizes leading North American industry companies in its top list programs: Top Glass Fabricators, Top 50 Glaziers and Top Metal Companies. For more information on how to submit to the various programs, contact Assistant Editor Norah Dick,

Award programs

The annual Glass Magazine Awards recognize the incredible potential of architectural through its innovative project and product awards. The magazine also launched a popular Reader Photo Contest that allows readers to submit the behind the scenes photos from the factory floor to the job site. The submission processes for both programs begin in April. 

Katy Devlin is editor for Glass Magazine. E-mail Katy at

Tuesday, January 16, 2018

Each year I start my blog posts with a look back at previous predictions and then forward with ones for the new year. 2018 has great potential for all involved, and I am excited for all that is coming down the pike. I’ll hit more on the year ahead next week. For now, let’s look back.

In January of 2017, I made the following predictions. Let’s see how I did.

#1- More Unitized. Honestly, I think I nailed this. Unitized is the hottest segment on the framing side and not cooling off soon. (Speaking of unitized, get to BEC. A great discussion is scheduled on this subject there.)

#2- Net Zero growth. I am going to say I got this half right. It grew, but not nearly as much as I thought. I am bummed that more structures continue to fall for the folly that is LEED and not NetZero.

#3- Security, Again. I predicted in 2016 and was wrong. I brought it back in 2017 and was wrong again. It just did not take off like I expected. I am half tempted to put it on the 2018 list again. It’s going to happen. Someday.

#4- Deals and Acquisitions. I think this was an easy win thanks to Apogee buying EFCO along with some other smaller, but still important, deals.

#5- A new social push. I got this one wrong. Maybe because the industry is so busy the advancement in the social media world was light. Or maybe we are really an old-school industry. Either way, the big push was not there.

In the end, I think I did ok, but I am determined to get them all correct in 2018! Check back next week for my trends and predictions post for the year ahead.


  • Before we get too deep into January, it’s time for my monthly Glass Magazine review. The December issue with the amazing cover photo of the team from Giroux Glass in LA handling some seriously heavy materials. The overall theme of this excellent issue was handling and safety. Those are HUGE subjects that affect us all, so very worthwhile reading inside. There were some seriously good HR resources in there. Please check out Katy Devlin’s piece at the front of the magazine on a “near miss;” a very meaningful and helpful article, and my heart was beating way too fast during the start of it. In addition, one of my pet issues, the OSHA Silica Rules are covered as well. All in all, if you are not reading these issues, you are missing out…

  • Ad of the Month is going to double as a plea from me. The ad for BEC in March with keynote speaker Jeff Havens gets my nod. The ad is delivering a message on the generational workplace and it does it quite effectively. And quite frankly, BEC is the event that you need to be at to continue to stay ahead of the trends while keeping your network strong. If you are doing BEC in the spring and GlassBuild in the fall, you are doing it right. In any case, nice ad on the speaker and what he’ll cover. If you want to learn more and register for BEC, click here.

  • The NGA-GANA combination continues to proceed. If you are a GANA member and have not voted, please do so. There is still time and it is worth the few minutes. As I have stated here previously, I believe this deal is a very good one and I am excited about what is next. Also, if you are an NGA member I believe you have a vote to handle as well. So folks, get to the ballot boxes!

  • It was a big week for fellow Glass Magazine blogger Gareth Francey of Bohle America. He and Bohle purchased the shower door hardware manufacturer Portals. Exciting deal for both sides and I am happy for Gareth and team as they continue to grow in the space. So far, all of the deals announced in 2018 are looking very promising for both the folks involved and segments they serve.

  • Last, congrats to my friend Lewis McAllister of Coral Glass on his Crimson Tide winning the National Title. I don’t know anyone else who lives for Alabama football like Lewis, so I am thrilled for him. ROLL TIDE!

Read on for links and video of the week…

The author is founder of Sole Source Consultants, a consulting firm for the building products industry that specializes in marketing, branding, communication strategy and overall reputation management, as well as website and social media, and codes and specifications.

E-mail him at The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.

Monday, January 8, 2018

2018 is here and we are back at it with a lot of news and notes to get to. Normally I use the first post of the year to have recaps and predictions, but I am going to push that into the next couple of weeks because there are other items to cover.

  • On the company side of things, we had a deal involving one of the companies in this industry I respect the most. In an announcement soon after the new year, Technical Glass Products sold to Allegion plc. I don’t know much about Allegion, but I do know they got an amazing company with incredible people. Congrats to the Razwick family on the deal. Everyone at TGP has always treated me extremely well and I am happy for them as this situation really looks positive for everyone involved.

  • Aside from this one, there are a few other deals that are bursting at the seams and I expect announcements in the next week or two.

  • Also, one of my favorite companies had a major rebrand at the end of the year. SC Railing is now known as Trex Commercial Products. SC sold to Trex last July, so this makes sense to bring them into that family. No matter the name, the influence and growth that SC/Trex has had in the industry has been quite impressive.

  • And while I am talking about words like impressive and favorite, a gentleman who fits both descriptions took on a new position at the start of the year. Dan Wright was named president of Paragon Tempered Glass, moving up from his previous role as vice president of sales and marketing. I cannot tell you how happy I am for Dan, a wonderful guy who I knew was destined for greatness way back in the day when he had to put up with my constant whines and cries when I was a customer of his. Congrats, Dan. You will do awesome in this role!

  • Good news from the last Architectural Billing Index for 2017. The ABI crushed it with a crazy score of 55.0, which is highest of the year and really had people talking. The main analyst from AIA chimed in with this positive nugget:

    “Not only are design billings overall seeing their strongest growth of the year, the strength is reflected in all major regions and construction sectors,” said Kermit Baker, AIA chief economist, Hon. AIA, PhD. “The construction industry continues to show surprising momentum heading into 2018.”

    We are geared up nicely, so as I noted above, I am saving my recaps and predictions for the next weeks, and one reason is I want your input. I have a poll posted on my Twitter feed @maxpsolesource where you can add your vote (and feel free to comment below that poll or here) that will add into my thoughts. This obviously is very unscientific, and my Twitter reach is not huge, but an interesting angle to me nonetheless.

  • Last but certainly not least this week, there was some very sad news to report out of the gate as well. Peter de Gorter, president & CEO of DeGorter Inc., passed away right before the new year. The news was incredibly sad to me. The de Gorter family has such a strong positive presence in our industry and have been so active, that a loss like this shakes you. My thoughts and condolences to the entire de Gorter family.

Read on for links and video of the week…

The author is founder of Sole Source Consultants, a consulting firm for the building products industry that specializes in marketing, branding, communication strategy and overall reputation management, as well as website and social media, and codes and specifications.

E-mail him at The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.

Monday, January 8, 2018

According to James Mulvey, senior social media strategist, Hootsuite, there are three main challenges for businesses utilizing social media in 2018. They are: the continuing decline of unpaid, organic reach; keeping pace with social network innovation; and validating the worth of existing strategies.

Here are five trends to implement in 2018, according to Amber Naslund, senior director, industry leadership, Hootsuite
1. Persistent questions regarding social ROI
While companies expand their vision of Return on Investment, when it comes to social media, companies remain uncertain about what metrics to track and how to tie data to business outcomes. Social media can help companies understand customer preferences and lead to better business decisions beyond marketing. Think of social media as a window into the customer journey, which includes loyalty and advocacy. 
2. Brands as broadcasters
Mobile has fed the growth of social TV, shifting social media platforms toward video content. Social video viewing keeps rising. In Q1 2017, video made up 21 percent of brand posts. Social networks will continue promoting video and TV-style content, which attracts advertising dollars. Launching products with live social media broadcasts, which has a higher engagement rate than other video, is an opportunity for companies. Don’t be afraid to go unscripted with live video, which inspires credibility.
3. Declining institutional trust, rising peer influence
Individuals continue to turn to each other to make decisions, while CEOs and mega influencers, like institutions, have less influence. Micro influencers are growing in importance, and 2018 will reward businesses that inspire loyalty and passion among employees and customers, blurring the line between advertising and advocacy. Businesses should set goals for advocacy and build real, lasting relations with customers and employees. Facebook Groups are one social media space that supports virtual communities. Sharing customer and employee stories is another opportunity for the intimate spaces of social media.
4. AI to find new adoption and more practical uses
Artificial intelligence is embedded in websites and social networks, and will become more so. Computers are adapting to people rather than the reverse, elevating customer care and allowing humans more time to deal with higher level problems such as building relationships. Messaging apps are becoming an important content delivery channel. Chatbots personalize offers, look for information that connects businesses to customers and answer common questions that customers ask. 
5. Realizing the potential of social data
Social media collects enormous amounts of data, but it’s difficult to understand how to use and integrate the data into existing company systems. Marketers are still the evangelists when it comes to the role of social media. However, other personnel, like sales teams, will become increasingly, and necessarily, involved as social media’s role in customer service becomes more apparent. Setting business goals and having real conversations with customers on social media platforms will make for a more effective strategy in 2018.

Wendy Vardaman is assistant web editor for Glass Magazine. Contact her at 

The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.

Monday, December 18, 2017

The last time I posted, I wrote about the differences in North America versus Europe when it comes to the product supply chain. But one of the major differences I did not mention was the emotional approach that North American buyers take versus overseas buyers.

Relationship selling happens all over the world. It happens in every industry and in all types of business. When you enter the term “emotional selling” into Google, more than 73 million results come up. Page after page is filled with links to services, approaches and case studies related to relationship-based selling. But the North American glass and glazing industry takes relationship or emotional selling to a new level.

The psychology around this process is simple at its core: get to know the customer and reach them where it counts, in their hearts. But how do you get there? This was a learning experience for me when I started in the business. I learned quickly that you could have a full range of products from a company that had been around forever, but if the customer did not know you, did not gain your trust, did not feel value from your service to them, you were not going to get much traction selling. 

The glass industry is one that is built on relationships and emotions. In North America that situation is more pronounced than anywhere in the world. Family businesses are more dominant here and that relationship model becomes crucial because the buying chain is getting passed from generation to generation.

The challenge for someone not ingrained in that world is now two-fold: you need to develop that relationship while also working to educate the customer to consider your product and services over someone they already trust.

I have found the approach that works is this: constantly promote the value proposition you deliver while being sincere in getting to know the customer and their business. Care about how they are personally, while being proactive in creating opportunities for them to improve efficiencies and their bottom line. Never disparage the incumbent supplier; rather, focus on your strengths and your abilities to make the difference in their business.

A quality product, coupled with a sincere and focused selling approach goes a long way to selling product throughout North America.

Gareth Francey is the president of Bohle America, a supplier of glazing & handling tools, hardware, consumables, and machinery, for all levels of the glass industry. Francey has been with the Bohle organization since 2001 and led the American division since 2010. Contact him at

The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.

Monday, December 18, 2017

Before I get to my annual industry MVP, I just wanted to hit on an item that I have been pretty active on over the past several months. This past Monday, GANA sent a voting ballot to its membership asking them to vote on approving a combined entity of GANA and NGA. As I have stated here on many occasions, I believe this combined entity is a must for our industry. It is the opportunity to have one unified voice and bring the best of these two excellent groups together. 

One key benefit is an improved efficiency and approach with meetings and events. It will offer more focus, and provide an opening for more input from parties who may not have been heard or comfortable speaking up in the past. Movements like this and other possibilities will allow the strengths of these organizations to grow. Obviously, a lot of the work still needs to be done to determine how a combined group will exactly look when merged, but that’s normal in any unification. But what I do know is the personalities involved are strong and caring, and they have our best interest as an industry at the forefront. If you have a ballot, please vote. And if you want to talk more about this, I am always up for a dialogue. 

Now on to the MVP…

2017 was a tough one, but in the end, I did find my winner.

First, the runners up. All of these are well deserving because they truly came to play all year long with the best interest of the industry in mind.

Two companies and two individuals make up the group that came close. They are:

GCI Consultants. These folks made the list because they went next level with communication that made a difference. Every other week, for the most part, GCI released a podcast with an industry subject and guest. That is something I have wanted to do for the past three years and couldn’t do and these guys are doing it and doing it extremely well. To find new ways to communicate is a crucial step in reaching more of the world. Kudos and congrats to GCI for pulling it off.

Walker Glass. There are so many people at this company who could probably be on this list solo it only made sense to honor the company as a whole. The commitment that Walker makes to the technical side of the industry is huge. No matter where the meeting is, they usually have multiple people there. And those folks usually take on leadership roles that involve more work than their daily duties. Walker also has excelled at leading the way in newer areas of bird-protective glazing and sustainable glazing with the etched products (going after HPD/EPD etc.) Overall, it’s an impressive body of work. Kudos to Lee Harrison, Ross Christie and the entire Walker team for doing what you do!

Darijo Babic, Guardian Glass. There are stories about Darijo’s work ethic and hustle that are legend-like. There is no doubt he is a person who gets the job done and he brings a passion to the glass industry that is off the charts. Darijo this year and in the past has been tremendous at educating architects and designers on glass and why it needs to be used.  

Cathie Saroka, Goldray. Cathie’s company has tons of admirers with the beautiful product they produce. But it’s Cathie’s activities on the technical side of the industry and her being at the front of promoting the excellent potential uses of decorative glass (instead of non-glass products) wins the day for me. Ten years ago, decorative glass was a niche. It now is standard and the space it goes in can utilize a lot of different non-glass options, so having a champion pushing glass is huge. 

Congrats to the above folks/companies. You all represent the industry well!

Now to the winner. I have known this gentleman for a few years and was a fan of his style and skill.  But honestly it wasn’t until this year when I saw him in action in a few different venues that he hit my radar as a guy that was performing even beyond my initial knowledge. 

My industry MVP for 2017 is Joe Erb of Quanex.  

Joe is easily one of the most likable people in our world and one that I would be stunned if anyone did not hold in the highest levels of respect. He is a focused, caring guy who has thrown himself into several volunteer roles all with the industry’s best interest in mind. As I noted above, I watched him do his thing in a few meetings, and it was awesome. Joe kept discussion flowing and debate/collaboration at a fair and respected pace. All the while making sure that the work being done would provide a benefit to what we all do. Like the past winners of this award, I am just in awe of the effort Joe puts forward and appreciate all he does! Congrats, Joe. I believe this honor is well deserved!

That is it for my last “scheduled” post of 2017. If major news breaks, I’ll jump online and on twitter. Beyond that, I want to wish all of you out there a wonderful holiday season and a happy, healthy and rewarding 2018. I am looking forward to what’s in store and I can’t wait to continue to share my thoughts, gripes and whines with you here on this blog. Take care and enjoy!

Read on for links and video of the week...

The author is founder of Sole Source Consultants, a consulting firm for the building products industry that specializes in marketing, branding, communication strategy and overall reputation management, as well as website and social media, and codes and specifications.

E-mail him at The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.

Monday, December 11, 2017

Back in school, nobody liked the “know-it-all”—that over-eager student who always had an answer to any of the teacher’s questions. Raising their hand, squirming in their seat and exclaiming, “me, me, I know, I know,” then grinning smugly at their fellow students after answering.

Guess what? The know-it-all isn’t so effective in the work world, either.

With the rare exception, the know-it-all in the professional world is not always a smiling sycophant brown-nosing the boss. The know-it-all can be a recognized expert in their field, and truly have valuable insights. Being called an “expert” by your colleagues is fine, as long as you don’t believe your own press and give up on continuing to learn.

Satya Nadella, CEO of Microsoft, encourages his employees to be “learn-it-alls,” not know-it-alls. In a recent Inc. magazine interview, Nadella notes that experts often focus on how they’re viewed by others, rather than on ongoing learning and growth. As a clear example that Nadella follows the “be a learn-it-all” mantra himself, he derived this insight from research he did on how to boost his children’s education.

As CEO of the third largest publicly traded company in the United States, Nadella could easily have convinced himself that he had “arrived” as a leadership expert and had nothing more to learn. Instead, when researching a topic seemingly unrelated to the business world, he was open to insights that could crossover to his role as CEO. It’s what he calls “thinking of yourself as a student.”

Einstein, who was arguably the top physics expert in history, put it this way: “The important thing is to never stop questioning.” Decades after he published his papers on the Relativity Theory that revolutionized our understanding of space and time, Einstein continued to ask “why does the universe work this way?” Up until the day he died, he persisted in his studies, seeking to develop a theory that would unify all of physics.

If top experts in leading multinational corporations and in science devote themselves to continual learning, what does that mean for us in the humble glazing business? Say you’re a top salesperson in your company, earning the highest commission year-after-year. In other words, an expert at uncovering leads and closing business. Your competitors—both in house and at other companies—likely are watching your methods and learning how to best you. If you don’t learn new sales techniques, they’ll catch you and you’ll no longer be an “expert.” For you, becoming a “learn-it-all” could be an intensive action like pursuing an MBA in marketing, a mid-level commitment like attending a multi-day sales seminar, or as simple as reading a sales book or article, or even asking a colleague or manager for their insights. The important thing is to be proactive about pursuing learning opportunities.

W. Edwards Deming, an American engineer who helped Japan evolve from its reputation for producing inferior goods to being a producer of highly desired, innovative goods, drove home the point of why we all should keep learning, whether we’re the CEO or the person on the shop floor: “Learning is not compulsory… neither is survival.”

David Vermeulen is the national sales manager for Technical Glass Products (TGP), a supplier of fire-rated glass and framing systems, and other specialty architectural glazing. TGP works closely with architects, designers and other building professionals, providing them with the state-of-the-art products, service and support to maximize design aesthetics and safety in commercial and institutional buildings around the world. Contact him at 800/426-0279.

The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.

Monday, December 11, 2017

The past week brought some technology plays to the forefront of our industry. Usually I am pretty upbeat about the possible innovation breakthroughs because I love when we push the line. However, this time I’m a little more cautious than normal.

The first was from NREL with the press release on a thermochromic glass product. This potential product supposedly will mix the thermochromic property into a solar/electricity generating one. The issue I have is this is not new, has been done, and the product they are showing still is nowhere close to any sort of commercialization. It’s very premature that they are even trumpeting this, but if you Google NREL and glass, this isn’t the first time they’ve pushed their news with every ballyhooed announcement about some solar breakthrough and then nothing happens. This does cause our industry as a whole to take on unwarranted criticism that we are not innovating. It’s a neat concept, but that’s all it is right now and until it can be produced in a consistent manner in commercial sizes, the celebration needs to slow a bit.

The second story came from Merck out of Germany with news on a production facility to produce Liquid Crystal Windows. This has some interesting potentials and it appears this is much further down the process line than the NREL item mentioned above. What caught my eye was the distribution comment:

Merck does not see itself as a competitor to glass and window manufacturers, but rather will supply the modules enabling them to make these smart glass elements, windows and façades. In addition, Merck assists architects, designers as well as window and façade makers in an advisory capacity.

I guess someday soon your window manufacturer will be bringing in LC to integrate into their windows…? It just doesn’t seem that doable given the technology needed to handle it all. But it bears watching and, despite my comments, I am keeping an open mind. 

By the way you may be noticing a lot more news from the “smart” glass world. Reason is based on continuing market studies that say the switchable/smart glass market will be in the billions of dollars in the coming years. It’s been a pretty constant prediction of that since I started blogging and the studies (big numbers coming in a few years!) just keep moving the goal posts. But a billion-dollar potential is surely enticing.


  • More positive economic news. The latest Dodge Momentum Index was very strong. It surged up almost 20 percent on the commercial building side in November. Year-over-year the index is up 24 percent. Obviously, very good signs. Another good sign are the commercial building backlog statistics. They currently stand at an all-time high with this last six-month stretch blowing the doors off past numbers. All the metrics do have 2018 looking to be very good. Obviously, we’ll see if everything plays out like the projections are showing.
  • Congrats to Heather Evans of YKK AP America on her first blog on last week. This was a super read and another great use of the medium. Informative, interesting, helpful. Job well done, Heather!
  • Next week, my glass industry MVP will be revealed along with this year’s runners up. All I can say is this has been the toughest call yet and none of the past ones were close to easy. So many good choices!
  • Last this week, folks who know me know I hate the commissioner of the NFL, Roger Goodell. So obviously this week was not a good one for me when he signed a new contract with the NFL worth $200 million. $200 million. That just makes me ill. I used to live for sports, and especially Sunday NFL football, but that love is long gone. $200 million. Absolutely insane.

Read on for links and video of the week…

Max Perilstein is founder of Sole Source Consultants, a consulting firm for the building products industry that specializes in marketing, branding, communication strategy and overall reputation management, as well as website and social media, and codes and specifications. E-mail him at

The opinions expressed here are those of the individual author and do not necessarily reflect those of the National Glass Association, Glass Magazine editors, or other glassblog contributors.


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