Eastman, a provider of Saflex and Vanceva PVB interlayers in the automotive and architecture industries, is launching a new website that features both brands. The redesigned website offers an enhanced user experience, improved navigation and features to better serve customers.
The site combines the strengths of the Saflex and Vanceva brands, providing a unified platform for customers to explore the complete range of Eastman’s PVB products.
Key features of the new website
- Refreshed design—The website now has a modern and visually appealing design.
- Streamlined navigation—With a user-friendly interface and intuitive navigation, customers can easily find the information they are looking for.
- Advanced color selector—An improved Vanceva color selector offers realistic renderings, allowing customers to visualize and select color options for their projects. This feature helps reduce the need for physical samples, contributing to sustainability efforts.
- Project gallery—The project gallery showcases diverse projects to inspire customers with the versatility and application of Saflex and Vanceva products in architecture.
- Innovation section—Dedicated sections for electric vehicles and Saflex Horizon.
- Multilingual support—While currently available in English, Eastman is working to translate the website into multiple languages.
What Eastman says
"We are thrilled to introduce our new website, which reflects our commitment to delivering a smooth online experience for our customers and partners," says Priya Kalsi, global segment marketing manager, Eastman. "The redesigned platform offers improved functionality, making it easier for customers to explore our products, find relevant information and discover inspiration for their projects."